Sustainable Fashion

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Welcome to our blog!

Step into a world where the environment, innovation, and fashion intertwine.

Our blog is your gateway to understanding environmental challenges, exploring ground-breaking research, and embracing sustainable style. Peek behind the scenes of our creative process, discover the stories woven into our garments, and join us in making a positive impact.

The Journey of Recycled Fabrics: From Ocean to Activewear

Susanna Tweedie

May 23, 20232 min read

The Journey of Recycled Fabrics: From Ocean to Activewear

At NAUTRA, we are proud to be part of the "Healthy Seas, a Journey from Waste to Wear'' initiative, which aims to remove waste,...

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The Power of Consumers: Why Sustainable Brands Depend on You

Seb Jemmett

May 1, 20233 min read

The Power of Consumers: Why Sustainable Brands Depend on You

As sustainability becomes an increasingly important issue, consumers are paying more attention to the environmental impact of the...

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Seb Jemmett

Apr 25, 20233 min read

The True Cost of Fast Fashion

Have you ever stopped to think about where your clothes come from? Most of us are used to buying clothing that's cheap, trendy, and...

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Revolutionising Activewear: How rPET is leading the way towards sustainable fashion

Seb Jemmett

Feb 24, 20232 min read

Revolutionising Activewear: How rPET is leading the way towards sustainable fashion

In recent years, there has been a growing concern about the environmental impact of the fashion industry, particularly the use of...

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Green is the new black - Ending black Friday for the environment

Seb Jemmett

Nov 15, 20223 min read

Green is the new black - Ending black Friday for the environment

This Black Friday, almost 430,000 tonnes of greenhouse gases will be emitted in the name of excess bargains. Since the beginning of the...

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ECONYL - An innovative solution to fossil fuel based clothing production.

Seb Jemmett

Nov 10, 20222 min read

ECONYL - An innovative solution to fossil fuel based clothing production.

Econyl is the innovative material that we use to make our solid colour leggings and sports bras. The Italian company behind this great...

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Durability standards - the missing piece in the sustainability puzzle?

Seb Jemmett

Oct 27, 20224 min read

Durability standards - the missing piece in the sustainability puzzle?

Developing standardised measurements for clothing durability would be an effective way to improve the sustainability and transparency of...

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Seb Jemmett

Sep 22, 20222 min read

Why do sustainable products cost more?

Wage theft, modern day slavery, unfathomable and mounting environmental damage - these are just a few of the compelling reasons that...

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What is fast fashion, and why does it need to be stopped?

Seb Jemmett

Sep 14, 20223 min read

What is fast fashion, and why does it need to be stopped?

Fast fashion is a term describing a system of clothing production and consumption characterised by high rates of turnover, relying on...

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